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11
Does Advertising Spending Influence Media Coverage of the Advertiser?
Does Advertising Spending Influence Media Coverage of the Advertiser?
Diego Rinallo and Suman Basuroy, | American Marketing Association | 2009 ,
12
Ending a Price Promotion : Retracting It in One Step or Phasing It out Gradually
Ending a Price Promotion : Retracting It in One Step or Phasing It out Gradually
Michael Tsiros and David M. Hardesty, | American Marketing Association | 2010 ,
13
The Direct and Indirect Effects of Advertising Spending on Firm Value
The Direct and Indirect Effects of Advertising Spending on Firm Value
Amit Joshi and Dominique M. Hanssens, | American Marketing Association | 2010 ,
14
Don't Think Twice, It's All Right: Music Piracy and Pricing in a DRM-Free Environment
Don't Think Twice, It's All Right: Music Piracy and Pricing in a DRM-Free Environment
Rajiv K. Sinha, | American Marketing Association | 2010 ,
15
Damage from Corrective Advertising : Causes and Cures
Damage from Corrective Advertising : Causes and Cures
Peter R. Darke, | American Marketing Association | 2008 ,
16
Brand Communities and New Product Adoption : The Influence and Limits of Oppositional Loyalty
Brand Communities and New Product Adoption : The Influence and Limits of Oppositional Loyalty
Scott A. Thompson and Rajiv K. Sinha, | American Marketing Association | 2008 ,
17
Why Are Some Salespeople Better at Adapting to Organizational Change?
Why Are Some Salespeople Better at Adapting to Organizational Change?
Michael Ahearne, | American Marketing Association | 2010 ,
18
Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures
Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures
Kimmy Wa Chan, | American Marketing Association | 2010 ,
19
Competitive Density and the Customer Acquisition—Retention Trade-Off
Competitive Density and the Customer Acquisition—Retention Trade-Off
Glenn B. Voss and Zannie Giraud Voss, | American Marketing Association | 2008 ,
20
Advertising to Bilinguals : Does the Language of Advertising Influence the Nature of Thoughts?
Advertising to Bilinguals : Does the Language of Advertising Influence the Nature of Thoughts?
Jaime Noriega and Edward Blair, | American Marketing Association | 2008 ,
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1
AAACN Viewpoint
American Academy of Ambulatory Care Nursing [, ]
2
Abigail Adams' Letters of March 31 & May 7, 1776
Great Neck Publishing [, ]
3
Academe
American Association of University Professors [, ]
4
Academic Leader
Magna Publications Inc. [, ]
5
Academic Questions
Transaction Publishers [, ]
6
Acheson's Address on Strategy of Freedom
Great Neck Publishing [, ]
7
Act Abolishing the Slave Trade in the District of Columbia
Great Neck Publishing [, ]
8
Acta Dermato-Venereologica
Taylor & Francis Ltd [, ]
9
Act Admitting Arkansas to Representation in Congress
Great Neck Publishing [, ]
10
Acta Mathematica Hungarica
Kluwer Academic Publishing / Academic [, ]
11
Acta Radiologica
Blackwell Publishing Limited [, ]
12
Acta Scientiarum: Agronomy
Universidade Estadual de Maringa [, ]
13
Act for an Additional Article of War
Great Neck Publishing [, ]
14
Act of Authorizing the Seizure of Railroad & Telegraph
Great Neck Publishing [, ]
15
Adair v. United States
Great Neck Publishing [, ]
16
Adamson Act of 1916
Great Neck Publishing [, ]
17
Addiction
Blackwell Publishing Limited [, ]
18
Addiction
Blackwell Publishing Limited [, ]
19
Addiction Biology
Carfax Publishing Company [, ]
20
Addiction Letter
Manisses Communications Group Inc. [, ]