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51
Valuing Branded Businesses
Valuing Branded Businesses
Natalie Mizik and Robert Jacobson, | American Marketing Association | 2009 ,
52
Expanding the Role of Marketing : From Customer Equity to Market Capitalization
Expanding the Role of Marketing : From Customer Equity to Market Capitalization
V. Kumar and Denish Shah, | American Marketing Association | 2009 ,
53
Marketing Strategy and Wall Street : Nailing down Marketing's Impact
Marketing Strategy and Wall Street : Nailing down Marketing's Impact
Dominique M. Hanssens, | American Marketing Association | 2009 ,
54
The Robustness of the Effects of Consumers' Participation in Market Research : The Case of Service Quality Evaluations
The Robustness of the Effects of Consumers' Participation in Market Research : The Case of Service Quality Evaluations
Chezy Ofir, | American Marketing Association | 2009 ,
55
Determinants of Pay Levels and Structures in Sales Organizations
Determinants of Pay Levels and Structures in Sales Organizations
Dominique Rouziès, | American Marketing Association | 2009 ,
56
Corporate Hypocrisy : Overcoming the Threat of Inconsistent Corporate Social Responsibility Perceptions
Corporate Hypocrisy : Overcoming the Threat of Inconsistent Corporate Social Responsibility Perceptions
Tillmann Wagner, | American Marketing Association | 2009 ,
57
The Impact of Customer Relationship Management Implementation on Cost and Profit Efficiencies : Evidence from the U.S. Commercial Banking Industry
The Impact of Customer Relationship Management Implementation on Cost and Profit Efficiencies : Evidence from the U.S. Commercial Banking Industry
Alexander Krasnikov, | American Marketing Association | 2009 ,
58
Consumer-Based Brand Equity and Firm Risk
Consumer-Based Brand Equity and Firm Risk
Lopo L. Rego, | American Marketing Association | 2009 ,
59
Does Advertising Spending Influence Media Coverage of the Advertiser?
Does Advertising Spending Influence Media Coverage of the Advertiser?
Diego Rinallo and Suman Basuroy, | American Marketing Association | 2009 ,
60
When Customer Love Turns into Lasting Hate : The Effects of Relationship Strength and Time on Customer Revenge and Avoidance
When Customer Love Turns into Lasting Hate : The Effects of Relationship Strength and Time on Customer Revenge and Avoidance
Yany Grégoire, | American Marketing Association | 2009 ,
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1
2004 The Costume Culture Association International Conference
복식문화학회 [생활과학, ]
2
AACN Bold Voices
American Association of Critical Care Nurses [, ]
3
AACN News
American Association of Critical Care Nurses [, ]
4
AANA Journal
American Association of Nurse Anesthetists [, ]
5
AANA Journal
American Association of Nurse Anesthetists [, ]
6
ABA Journal
American Bar Association [, ]
7
Academe
American Association of University Professors [, ]
8
ACA News (American Chiropractic Association)
American Chiropractic Association [, ]
9
Access
American Dental Hygienists Association [, ]
10
ACCESS (National Herbalists Association of Australia)
National Herbalists Association of Australia [, ]
11
Active & Passive Electronic Components
Taylor & Francis Ltd [, ]
12
Acts Passed by the General Assembly of Louisiana, 1865
Great Neck Publishing [, ]
13
Acute Care Perspectives
American Physical Therapy Association [, ]
14
Address Before the General Assembly of the United Nations on Peaceful Uses of Atomic Energy
Great Neck Publishing [, ]
15
Address Delivered Before the Senior Class in Divinity, Harvard College
Great Neck Publishing [, ]
16
Adoption & Fostering
British Association for Adoption & Fostering [, ]
17
Adult Education Quarterly
American Association for Adult & Continuing Education [, ]
18
Adult Learning
American Association for Adult & Continuing Education [, ]
19
Adultspan: Theory Research & Practice
American Counseling Association [, ]
20
Advanced studies in nursing
British Association for Adoption & Fostering [, ]