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21
Does Advertising Spending Influence Media Coverage of the Advertiser?
Does Advertising Spending Influence Media Coverage of the Advertiser?
Diego Rinallo and Suman Basuroy, | American Marketing Association | 2009 ,
22
Dynamic Effects among Movie Ratings, Movie Revenues, and Viewer Satisfaction
Dynamic Effects among Movie Ratings, Movie Revenues, and Viewer Satisfaction
Sangkil Moon, | American Marketing Association | 2010 ,
23
Ending a Price Promotion : Retracting It in One Step or Phasing It out Gradually
Ending a Price Promotion : Retracting It in One Step or Phasing It out Gradually
Michael Tsiros and David M. Hardesty, | American Marketing Association | 2010 ,
24
The Direct and Indirect Effects of Advertising Spending on Firm Value
The Direct and Indirect Effects of Advertising Spending on Firm Value
Amit Joshi and Dominique M. Hanssens, | American Marketing Association | 2010 ,
25
Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities
Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities
Robert V. Kozinets, | American Marketing Association | 2010 ,
26
An Empirical Examination of the "Rule of Three": Strategy Implications for Top Management, Marketers, and Investors
An Empirical Examination of the "Rule of Three": Strategy Implications for Top Management, Marketers, and Investors
Can Uslay, | American Marketing Association | 2010 ,
27
Where Did All That Money Go? Understanding How Consumers Allocate Their Consumption Budget
Where Did All That Money Go? Understanding How Consumers Allocate Their Consumption Budget
Rex Y. Du and Wagner A. Kamakura, | American Marketing Association | 2008 ,
28
What Makes Brands Elastic? The Influence of Brand Concept and Styles of Thinking on Brand Extension Evaluation
What Makes Brands Elastic? The Influence of Brand Concept and Styles of Thinking on Brand Extension Evaluation
Alokparna Basu Monga, | American Marketing Association | 2010 ,
29
Damage from Corrective Advertising : Causes and Cures
Damage from Corrective Advertising : Causes and Cures
Peter R. Darke, | American Marketing Association | 2008 ,
30
Predictors of the Gap Between Program and Commercial Audiences: An Investigation Using Live Tuning Data
Predictors of the Gap Between Program and Commercial Audiences: An Investigation Using Live Tuning Data
David A. Schweidel, | American Marketing Association | 2010 ,
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1
35 days to Gettysburg Diary Entries
Great Neck Publishing [, ]
2
3D 프린팅 코리아
제이앤엘커뮤니케이션즈(주) [3D, 프린팅, 삼차원조형산업, 창조경제, 신제품,, ]
3
3rd Annual Message to Congress (Franklin Roosevelt)
Great Neck Publishing [, ]
4
`99 한국 마(馬) 연구회 창립기념 심포지움 PROCEEDINGS - 한국 마(馬)연구와 산업 발전
한국동물자원과학회(구 한국축산학회) [농업·농학, ]
5
AAACN Viewpoint
American Academy of Ambulatory Care Nursing [, ]
6
AAC: Augmentative & Alternative Communication
Taylor & Francis Ltd [, ]
7
AACN Bold Voices
American Association of Critical Care Nurses [, ]
8
AAOHN Journal
SLACK Incorporated [, ]
9
AAO-HNSF Patient of the Month Program
B.C. Decker Inc. [, ]
10
Abigail Adams' Letters of March 31 & May 7, 1776
Great Neck Publishing [, ]
11
Abraham Lincoln's House Divided Speech
Great Neck Publishing [, ]
12
Abrams et al. v. United States
Great Neck Publishing [, ]
13
Abrogation of the Platt Amendment, 1934
Great Neck Publishing [, ]
14
Academe
American Association of University Professors [, ]
15
Academic Leader
Magna Publications Inc. [, ]
16
Academic Questions
Transaction Publishers [, ]
17
Access
American Dental Hygienists Association [, ]
18
ACEID `99
한국전기전자재료학회 [전기공학·전자공학, ]
19
Acheson's Address on Strategy of Freedom
Great Neck Publishing [, ]
20
Acoustical Physics
MAIK Nauka Interperiodica [, ]