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241
Exploring the Phenomenon of Customers' Desired Value Change in a Business-to-Business Context
Exploring the Phenomenon of Customers' Desired Value Change in a Business-to-Business Context
Daniel J. Flint, | American Marketing Association | 2002 ,
242
Service Orientation of a Retailer's Business Strategy: Dimensions, Antecedents, and Performance Outcomes
Service Orientation of a Retailer's Business Strategy: Dimensions, Antecedents, and Performance Outcomes
Christian Homburg, | American Marketing Association | 2002 ,
243
Choice of Supplier in Embedded Markets : Relationship and Marketing Program Effects
Choice of Supplier in Embedded Markets : Relationship and Marketing Program Effects
Kenneth H. Wathne, | American Marketing Association | 2001 ,
244
Cross-Unit Competition for a Market Charter : The Enduring Influence of Structure
Cross-Unit Competition for a Market Charter : The Enduring Influence of Structure
Mark B. Houston, | American Marketing Association | 2001 ,
245
Getting Published: Reflections of an Old Editor
Getting Published: Reflections of an Old Editor
David W. Stewart, | American Marketing Association | 2002 ,
246
How Firms Relate to Their Markets: An Empirical Examination of Contemporary Marketing Practices
How Firms Relate to Their Markets: An Empirical Examination of Contemporary Marketing Practices
Nicole E. Coviello, | American Marketing Association | 2002 ,
247
A Configurational Perspective on Key Account Management
A Configurational Perspective on Key Account Management
Christian Homburg, | American Marketing Association | 2002 ,
248
Passing the Torch: Intergenerational Influences as a Source of Brand Equity
Passing the Torch: Intergenerational Influences as a Source of Brand Equity
Elizabeth S. Moore, | American Marketing Association | 2002 ,
249
Unpacking My Library: The Marketing Professor in the Age of Electronic Reproduction
Unpacking My Library: The Marketing Professor in the Age of Electronic Reproduction
Russell W. Belk, | American Marketing Association | 2002 ,
250
Building Brand Community
Building Brand Community
James H. McAlexander, | American Marketing Association | 2002 ,
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1
AAACN Viewpoint
American Academy of Ambulatory Care Nursing [, ]
2
American Journal of Criminal Law
University of Texas at Austin School of Law Publications [, ]
3
Asia Pacific Viewpoint
Blackwell Publishing Limited [, ]
4
Chronicles of Young Scientists
Medknow Publications & Media Pvt. Ltd. [, ]
5
IETE Journal of Research
Medknow Publications & Media Pvt. Ltd. [, ]
6
IETE Technical Review
Medknow Publications & Media Pvt. Ltd. [, ]
7
Illuminations
Wingbow Press [, ]
8
Indian Journal of Cancer
Medknow Publications [, ]
9
Indian Journal of Critical Care Medicine
Medknow Publications [, ]
10
Indian Journal of Dermatology, Venereology & Leprology
Medknow Publications [, ]
11
Indian Journal of Human Genetics
Medknow Publications [, ]
12
Indian Journal of Medical Microbiology
Medknow Publications [, ]
13
Indian Journal of Medical Sciences
Medknow Publications [, ]
14
Indian Journal of Ophthalmology
Medknow Publications [, ]
15
Indian Journal of Palliative Care
Medknow Publications [, ]
16
Indian Journal of Pathology & Microbiology
Medknow Publications & Media Pvt. Ltd. [, ]
17
Indian Journal of Plastic Surgery
Medknow Publications [, ]
18
Indian Journal of Surgery
Medknow Publications [, ]
19
Journal of Postgraduate Medicine
Medknow Publications [, ]
20
Neurology India
Medknow Publications [, ]