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1
Does Customer Demotion Jeopardize Loyalty?
Does Customer Demotion Jeopardize Loyalty?
Tillmann Wagner, | American Marketing Association | 2009 ,
2
When Customer Love Turns into Lasting Hate : The Effects of Relationship Strength and Time on Customer Revenge and Avoidance
When Customer Love Turns into Lasting Hate : The Effects of Relationship Strength and Time on Customer Revenge and Avoidance
Yany Grégoire, | American Marketing Association | 2009 ,
3
Geographical Information Systems—Based Marketing Decisions: Effects of Alternative Visualizations on Decision Quality
Geographical Information Systems—Based Marketing Decisions: Effects of Alternative Visualizations on Decision Quality
Ana-Marija Ozimec, | American Marketing Association | 2010 ,
4
The Performance Implications of Designing Multiple Channels to Fit with Strategy and Environment
The Performance Implications of Designing Multiple Channels to Fit with Strategy and Environment
Sertan Kabadayi, | American Marketing Association | 2007 ,
5
Balancing Acquisition and Retention Resources to Maximize Customer Profitability
Balancing Acquisition and Retention Resources to Maximize Customer Profitability
Werner Reinartz, | American Marketing Association | 2005 ,
6
Customer Satisfaction, Cash Flow, and Shareholder Value
Customer Satisfaction, Cash Flow, and Shareholder Value
Thomas S. Gruca, | American Marketing Association | 2005 ,
7
What to Convey in Antismoking Advertisements for Adolescents
What to Convey in Antismoking Advertisements for Adolescents
Cornelia Pechmann, | American Marketing Association | 2003 ,
8
Relationship Marketing Activities, Commitment, and Membership Behaviors in Professional Associations
Relationship Marketing Activities, Commitment, and Membership Behaviors in Professional Associations
Thomas W. Gruen, John O. Summers and Frank Acito, | American Marketing Association | 2000 ,
9
수화열과 건조수축에 의한 7일간의 완전 일체식 교량 교대 말뚝기초의 횡방향 거동
수화열과 건조수축에 의한 7일간의 완전 일체식 교량 교대 말뚝기초의 횡방향 거동
박영호 ( Park Yeong Ho ), | 한국지반공학회 | 2003 ,
10
A Multi-Factor Binomial Interest Rate Model with State Time Dependent Volatilities
A Multi-Factor Binomial Interest Rate Model with State Time Dependent Volatilities
Thomas S. Y. Ho, | 한국증권학회 | 2005 ,
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