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861
He Wants, She Wants: Gender, Category, and Disagreement in Spouse's Joint Decisions
He Wants, She Wants: Gender, Category, and Disagreement in Spouse's Joint Decisions
Ward, C. B., | Association for Consumer Research | 2006 ,
862
Schadenfreude as a Consumption-Related Emotion: Feeling Happiness about the Downfall of Another's Product
Schadenfreude as a Consumption-Related Emotion: Feeling Happiness about the Downfall of Another's Product
Sundie, J. M., | Association for Consumer Research | 2006 ,
863
Avoiding the Debt Trap: How Attributional Retraining Can Influence Consumers' Perceived Control Over and Behavioural Intentions Towards Debt
Avoiding the Debt Trap: How Attributional Retraining Can Influence Consumers' Perceived Control Over and Behavioural Intentions Towards Debt
Main, K, | Association for Consumer Research | 2008 ,
864
How Third-party Organization (TPO) Endorsement Advertising Works: Do Consumers Perceive TPO Endorsement As Signals of Quality?
How Third-party Organization (TPO) Endorsement Advertising Works: Do Consumers Perceive TPO Endorsement As Signals of Quality?
Feng, J, | Association for Consumer Research | 2008 ,
865
Balance and Word-of-Mouth Communication: A Signed Digraph Analysis of Consumers' Cognitive Networks
Balance and Word-of-Mouth Communication: A Signed Digraph Analysis of Consumers' Cognitive Networks
Wojnicki, A, | Association for Consumer Research | 2008 ,
866
An Empirical Comparison of Ambushing and Sponsorship Effects: The Case of 2006 FIFA World Cup Germany™
An Empirical Comparison of Ambushing and Sponsorship Effects: The Case of 2006 FIFA World Cup Germany™
Michaelis, M, | Association for Consumer Research | 2008 ,
867
The ``Dark Side'' of Brand Alliances: How the Exit of Alliance Members Affects Consumer Perceptions
The ``Dark Side'' of Brand Alliances: How the Exit of Alliance Members Affects Consumer Perceptions
Woisetschlager, D.M, | Association for Consumer Research | 2008 ,
868
Factors Influencing Consumers' Evaluation and Adoption Intention of Really-New Products or Services: Prior Knowledge, Innovativeness and Timing of Product Evaluation
Factors Influencing Consumers' Evaluation and Adoption Intention of Really-New Products or Services: Prior Knowledge, Innovativeness and Timing of Product Evaluation
Wang, Q, | Association for Consumer Research | 2008 ,
869
On the Role of Materialism in the Relationship Between Death Anxiety and Quality of Life
On the Role of Materialism in the Relationship Between Death Anxiety and Quality of Life
Urien, B, | Association for Consumer Research | 2008 ,
870
What's Your Motivation? Affective and Cognitive Processes that Motivate Behavior and Choices
What's Your Motivation? Affective and Cognitive Processes that Motivate Behavior and Choices
Goldsmith, K, | Association for Consumer Research | 2008 ,
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