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62
Aaker, David A., 326.181-A111s-안진홍
| John Wiley |
1998
326.181-A111s-안진홍,
63
Hawkins, Del I., 321.89-H393c-안진홍
| McGraw-Hill |
1998
321.89-H393c-안진홍,
64
Albaum, Gerald, 326.16-A327i-안진홍
| Addison-Wesley |
1998
326.16-A327i-안진홍,
65
Belch, George E., 326.14-B427i-안진홍
| Irwin |
1995
326.14-B427i-안진홍,
66
Hair, Joseph F., 326.18-H153m-안진홍
| Irwin/McGraw-Hill |
2000
326.18-H153m-안진홍,
67
Boyd, Harper W., 326.18-B789m-안진홍
| Irwin/McGraw-Hill |
1998
326.18-B789m-안진홍,
68
Lewis, Robert C., 591.9-L675m-안진홍
| Van Nostrand Reinhold |
1995
591.9-L675m-안진홍,
69
Stanton, William J., 326.18-S792f-안진홍
| McGraw-Hill |
1994
326.18-S792f-안진홍,
70
Semenik, Richard J., 326.18-S471p
| South-Western College Publishing |
1995
326.18-S471p,
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Автор
- Czinkota, Michael R. (5+)
- Kotler, Philip (5+)
- 코틀러, 필립 (3+)
- Boone , Louis E. (2+)
- Lewis, Robert C. (2+)
Издатель
- John Wiley (10+)
- John Wiley & Sons (8+)
- Prentice Hall (8+)
- Thomson/South-Western (8+)
- McGraw-Hill (7+)
Год
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