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341
Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Customer Share Development
Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Customer Share Development
Peter C. Verhoef, | American Marketing Association | 2003 ,
342
Plural Governance in Industrial Purchasing
Plural Governance in Industrial Purchasing
Jan B. Heide, | American Marketing Association | 2003 ,
343
Revenue Premium as an Outcome Measure of Brand Equity
Revenue Premium as an Outcome Measure of Brand Equity
Kusum L. Ailawadi, | American Marketing Association | 2003 ,
344
Price-Based Global Market Segmentation for Services
Price-Based Global Market Segmentation for Services
Ruth N. Bolton, | American Marketing Association | 2003 ,
345
An Exploratory Study of the Introduction of Online Reverse Auctions
An Exploratory Study of the Introduction of Online Reverse Auctions
Sandy D. Jap, | American Marketing Association | 2003 ,
346
Promoting Relationship Learning
Promoting Relationship Learning
Fred Selnes, | American Marketing Association | 2003 ,
347
Market Situation Interpretation and Response : The Role of Cognitive Style, Organizational Culture, and Information Use
Market Situation Interpretation and Response : The Role of Cognitive Style, Organizational Culture, and Information Use
J. Chris White, | American Marketing Association | 2003 ,
348
Mass-Communicated Prediction Requests : Practical Application and a Cognitive Dissonance Explanation for Self-Prophecy
Mass-Communicated Prediction Requests : Practical Application and a Cognitive Dissonance Explanation for Self-Prophecy
Eric R. Spangenberg, | American Marketing Association | 2003 ,
349
Grocery Price Setting and Quantity Surcharges
Grocery Price Setting and Quantity Surcharges
David E. Sprott, | American Marketing Association | 2003 ,
350
Teaching Old Brands New Tricks : Retro Branding and the Revival of Brand Meaning
Teaching Old Brands New Tricks : Retro Branding and the Revival of Brand Meaning
Stephen Brown, | American Marketing Association | 2003 ,
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1
2004 The Costume Culture Association International Conference
복식문화학회 [생활과학, ]
2
AACN Bold Voices
American Association of Critical Care Nurses [, ]
3
AACN News
American Association of Critical Care Nurses [, ]
4
AANA Journal
American Association of Nurse Anesthetists [, ]
5
AANA Journal
American Association of Nurse Anesthetists [, ]
6
ABA Journal
American Bar Association [, ]
7
Academe
American Association of University Professors [, ]
8
ACA News (American Chiropractic Association)
American Chiropractic Association [, ]
9
Access
American Dental Hygienists Association [, ]
10
ACCESS (National Herbalists Association of Australia)
National Herbalists Association of Australia [, ]
11
Active & Passive Electronic Components
Taylor & Francis Ltd [, ]
12
Acts Passed by the General Assembly of Louisiana, 1865
Great Neck Publishing [, ]
13
Acute Care Perspectives
American Physical Therapy Association [, ]
14
Address Before the General Assembly of the United Nations on Peaceful Uses of Atomic Energy
Great Neck Publishing [, ]
15
Address Delivered Before the Senior Class in Divinity, Harvard College
Great Neck Publishing [, ]
16
Adoption & Fostering
British Association for Adoption & Fostering [, ]
17
Adult Education Quarterly
American Association for Adult & Continuing Education [, ]
18
Adult Learning
American Association for Adult & Continuing Education [, ]
19
Adultspan: Theory Research & Practice
American Counseling Association [, ]
20
Advanced studies in nursing
British Association for Adoption & Fostering [, ]