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291
Verticalization: The Impact of Channel Strategy on Product Brand Loyalty and the Role of Involvement in the Fashion Industry
Verticalization: The Impact of Channel Strategy on Product Brand Loyalty and the Role of Involvement in the Fashion Industry
Schramm-Klein, H, | Association for Consumer Research | 2008 ,
292
Effect of Goal Salience and Goal Conflict on Typicality: The Case of ``Health Food''
Effect of Goal Salience and Goal Conflict on Typicality: The Case of ``Health Food''
El Dahr, H, | Association for Consumer Research | 2008 ,
293
Unsuccessful Purchase Experiences and Future Consumer Decisions: Effects of Initial Goal Setting Processes and Counterfactual Thoughts
Unsuccessful Purchase Experiences and Future Consumer Decisions: Effects of Initial Goal Setting Processes and Counterfactual Thoughts
Na, J.-H, | Association for Consumer Research | 2008 ,
294
The Influence of Culture on Responses to the Globe Dimension of Performance Orientation in Advertising Messages - Results from the U.S., Germany, France, Spain, and Thailand
The Influence of Culture on Responses to the Globe Dimension of Performance Orientation in Advertising Messages - Results from the U.S., Germany, France, Spain, and Thailand
Diehl, S, | Association for Consumer Research | 2008 ,
295
Should Marketers Use Price Partitioning or Total Prices?
Should Marketers Use Price Partitioning or Total Prices?
Bambauer, S, | Association for Consumer Research | 2008 ,
296
Having vs. Doing: Materialism, Experientialism, and the Experience of Materiality
Having vs. Doing: Materialism, Experientialism, and the Experience of Materiality
Weinberger, M.F, | Association for Consumer Research | 2008 ,
297
``Do Unto Others...'': The Influence of Others on Perceptions of Price (Un)Fairness
``Do Unto Others...'': The Influence of Others on Perceptions of Price (Un)Fairness
McGraw, P., | Association for Consumer Research | 2008 ,
298
Dazed and Confused by Choice: Antecedents and Consequences of Consumers' Desire for Choice Freedom
Dazed and Confused by Choice: Antecedents and Consequences of Consumers' Desire for Choice Freedom
Botti, S, | Association for Consumer Research | 2008 ,
299
Resolving Dilemmas Posed by Personal Sacrifices: Facilitators and Hindrances to Charitable Giving
Resolving Dilemmas Posed by Personal Sacrifices: Facilitators and Hindrances to Charitable Giving
Carvalho, S., | Association for Consumer Research | 2008 ,
300
Truth or Consequences: The Ups and Downs of Perspective-Taking on the Accuracy of Predictions
Truth or Consequences: The Ups and Downs of Perspective-Taking on the Accuracy of Predictions
Burson, K., | Association for Consumer Research | 2008 ,
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