181
Eric (Er) Fang,
| American Marketing Association |
2008
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182
Ernst C. Osinga,
| American Marketing Association |
2011
,
183
Is Market Orientation a Source of Sustainable Competitive Advantage or Simply the Cost of Competing?
V. Kumar,
| American Marketing Association |
2011
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184
Khaled Aboulnasr,
| American Marketing Association |
2008
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185
186
David A. Schweidel,
| American Marketing Association |
2008
,
187
Amber M. Epp,
| American Marketing Association |
2011
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188
Holger Ernst,
| American Marketing Association |
2010
,
189
Frank Q. Fu,
| American Marketing Association |
2010
,
190
A Global Investigation into the Constellation of Consumer Attitudes Toward Global and Local Products
Jan-Benedict E.M. Steenkamp,
| American Marketing Association |
2010
,
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