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1
The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference
The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference
Michael G. Luchs, | American Marketing Association | 2010 ,
2
The Unhealthy = Tasty Intuition and Its Effects on Taste Inferences, Enjoyment, and Choice of Food Products
The Unhealthy = Tasty Intuition and Its Effects on Taste Inferences, Enjoyment, and Choice of Food Products
Rajagopal Raghunathan, | American Marketing Association | 2006 ,
3
Cross-Unit Competition for a Market Charter : The Enduring Influence of Structure
Cross-Unit Competition for a Market Charter : The Enduring Influence of Structure
Mark B. Houston, | American Marketing Association | 2001 ,
4
Marketing management : a strategic approach with a global orientation
Marketing management : a strategic approach with a global orientation
Boyd, Harper W., 326.18-B789m-안진홍 | Irwin/McGraw-Hill | 1998 326.18-B789m-안진홍,
5
Fundamentals of marketing
Fundamentals of marketing
Stanton, William J., 326.18-S792f-안진홍 | McGraw-Hill | 1994 326.18-S792f-안진홍,
6
The U.S. Savings Challenge : Policy Options for Productivity and Growth
The U.S. Savings Challenge : Policy Options for Productivity and Growth
Walker, Charles E, 322.42-W177u | Westview Press | 1990 322.42-W177u,
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