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621
Taste Discrimination: The Influence of Visual and Verbal Cues
Taste Discrimination: The Influence of Visual and Verbal Cues
Hoegg, J., | Association for Consumer Research | 2006 ,
622
The Unhealthy = Tasty Intuition and its Effects on Taste Inferences, Enjoyment, and Choice of Food Products
The Unhealthy = Tasty Intuition and its Effects on Taste Inferences, Enjoyment, and Choice of Food Products
Raghunathan, R., | Association for Consumer Research | 2006 ,
623
`When the Chips are Down' : The Relation between Stress, Social Support, and Food Product Attitudes
`When the Chips are Down' : The Relation between Stress, Social Support, and Food Product Attitudes
Hoeven, C.L.t, | Association for Consumer Research | 2008 ,
624
Fantasizing About Winning: Motivational and Congnitive Determinants of Narrative Transportation
Fantasizing About Winning: Motivational and Congnitive Determinants of Narrative Transportation
McFerran, B, | Association for Consumer Research | 2008 ,
625
Consumers' Evaluation After a Service Encounter: The Effects of the Actions of Company Unrelated Party
Consumers' Evaluation After a Service Encounter: The Effects of the Actions of Company Unrelated Party
Kwong, J.Y.Y, | Association for Consumer Research | 2008 ,
626
Effectiveness of Abstract vs. Concrete Challenge Strategies in Response to the Competitive Threat of Extensions from Mega Brands
Effectiveness of Abstract vs. Concrete Challenge Strategies in Response to the Competitive Threat of Extensions from Mega Brands
Desai, K.K, | Association for Consumer Research | 2008 ,
627
The Value of Human Warmth: Social Presence Cues and Computer-Mediated Communications
The Value of Human Warmth: Social Presence Cues and Computer-Mediated Communications
Song, J.H, | Association for Consumer Research | 2008 ,
628
When Do Consumers Prefer More Choice? Moderating Effects of Regulatory Focus
When Do Consumers Prefer More Choice? Moderating Effects of Regulatory Focus
Bodur, H.O, | Association for Consumer Research | 2008 ,
629
The Role of Mortality Salience in Consumer Persuasion
The Role of Mortality Salience in Consumer Persuasion
Horcajo, J, | Association for Consumer Research | 2008 ,
630
Tinsel, Trimmings, and Tensions: Consumer Negotiations of a Focal Christmas Artifact
Tinsel, Trimmings, and Tensions: Consumer Negotiations of a Focal Christmas Artifact
Otnes, C.C, | Association for Consumer Research | 2008 ,
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