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The Role of Mortality Salience in Consumer Persuasion
The Role of Mortality Salience in Consumer Persuasion
상세정보
- 자료유형
- 기사
- ISSN
- 00989258
- 저자명
- Horcajo, J
- 서명/저자
- The Role of Mortality Salience in Consumer Persuasion / Horcajo, J , See, Y.H.M. , Brinol, P. , Petty, R.
- 발행사항
- Urbana, Ill : Association for Consumer Research, 2008.
- 형태사항
- pp. 782-783
- 주기사항
- included reference(참고문헌 수록)
- 기타저자
- See, Y.H.M.
- 기타저자
- Brinol, P.
- 기타저자
- Petty, R.
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60240783
MARC
008191104s2008 ai aa eng■022 ▼a00989258
■1001 ▼aHorcajo, J
■24510▼aThe Role of Mortality Salience in Consumer Persuasion▼dHorcajo, J▼eSee, Y.H.M.▼eBrinol, P.▼ePetty, R.
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2008.
■300 ▼app. 782-783
■500 ▼aincluded reference(참고문헌 수록)
■7001 ▼aSee, Y.H.M.
■7001 ▼aBrinol, P.
■7001 ▼aPetty, R.
■773 ▼tAdvances in consumer research.▼gVol. 35 (2008.)▼d2008, 08
■856 ▼uhttp://www.acrwebsite.org/
■SIS ▼aS049752▼b60077576▼h8▼s2▼fP
