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11
Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research
Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research
Pierre Chandon, | American Marketing Association | 2005 ,
12
Decomposing Influence Strategies: Argument Structure and Dependence as Determinants of the Effectiveness of Influence Strategies in Gaining Channel Member Compliance
Decomposing Influence Strategies: Argument Structure and Dependence as Determinants of the Effectiveness of Influence Strategies in Gaining Channel Member Compliance
Janice M. Payan, | American Marketing Association | 2005 ,
13
Sources and Financial Consequences of Radical Innovation : Insights from Pharmaceuticals
Sources and Financial Consequences of Radical Innovation : Insights from Pharmaceuticals
Alina B. Sorescu, | American Marketing Association | 2003 ,
14
What Will the Future Bring? Dominance, Technology Expectations, and Radical Innovation
What Will the Future Bring? Dominance, Technology Expectations, and Radical Innovation
Rajesh K. Chandy, | American Marketing Association | 2003 ,
15
A Benefit Congruency Framework of Sales Promotion Effectiveness
A Benefit Congruency Framework of Sales Promotion Effectiveness
Pierre Chandon, | American Marketing Association | 2000 ,
16
Cross-Unit Competition for a Market Charter : The Enduring Influence of Structure
Cross-Unit Competition for a Market Charter : The Enduring Influence of Structure
Mark B. Houston, | American Marketing Association | 2001 ,
17
Application of multiple-model adaptive control strategy for robust damping of interarea oscillations in power system
Application of multiple-model adaptive control strategy for robust damping of interarea oscillations in power system
Balarko Chaudhuri, | Institute of Electrical and Electronics Engineers | 2004 ,
18
Robust control reconfiguration of a thermal process with multiple operating modes.
Robust control reconfiguration of a thermal process with multiple operating modes.
Philippe Charbonnaud, | Institute of Electrical and Electronics Engineers | 2003 ,
19
Power management strategy for a parallel hybrid electric truck.
Power management strategy for a parallel hybrid electric truck.
Chan-Chiao Lin, | Institute of Electrical and Electronics Engineers | 2003 ,
20
Pitch control of the space shuttle training aircraft
Pitch control of the space shuttle training aircraft
Hamid R. Berenji, | Institute of Electrical and Electronics Engineers | 2001 ,
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