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Generational and Regional Differences in Media Consumption Patterns of Chinese Generation X Consumers
Generational and Regional Differences in Media Consumption Patterns of Chinese Generation X Consumers
Wenyu Dou., | Myron E. Sharpe | 2006 ,
2
Sex Differences in Responses to Probability Markers in Advertising Claims
Sex Differences in Responses to Probability Markers in Advertising Claims
Ilona A. Berney-Reddish., | Myron E. Sharpe | 2006 ,
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