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1
Are Women More Loyal Customers than Men? Gender Differences in Loyalty to Firms and Individual Service Providers
Are Women More Loyal Customers than Men? Gender Differences in Loyalty to Firms and Individual Service Providers
Valentyna Melnyk, | American Marketing Association | 2009 ,
2
memory accessibility and product judgment
memory accessibility and product judgment
stijn M. J. van Osselaer, Erasmus University, | Association for Consumer Research | 2004 ,
3
Walking the Work-life Tightrope
Walking the Work-life Tightrope
Raghunathan R, | Association for Consumer Research | 2011 ,
4
Covariation Learning, Quality Expectation and Product Valuation Under Homoscedastic and Heteroscedastic Uncertainty
Covariation Learning, Quality Expectation and Product Valuation Under Homoscedastic and Heteroscedastic Uncertainty
de Langhe B, | Association for Consumer Research | 2011 ,
5
When Biasing Cues Improve vs Bias Quality Judgments
When Biasing Cues Improve vs Bias Quality Judgments
Vanhouche W, | Association for Consumer Research | 2011 ,
6
Comparative Processes in Consumer Choice
Comparative Processes in Consumer Choice
van Osselaer, S. M. J., | Association for Consumer Research | 2000 ,
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