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1
Signaling Status with Luxury Goods: The Role of Brand Prominence
Signaling Status with Luxury Goods: The Role of Brand Prominence
Young Jee Han, | American Marketing Association | 2010 ,
2
Measuring the Price Knowledge Shoppers Bring to the Store
Measuring the Price Knowledge Shoppers Bring to the Store
Marc Vanhuele, | American Marketing Association | 2002 ,
3
the Pseudo-Suck Cost Effect : How Varying Reward Levels AffectsPrices in Alternative Currencies
the Pseudo-Suck Cost Effect : How Varying Reward Levels AffectsPrices in Alternative Currencies
J. Nunes, | Association for Consumer Research | 2004 ,
4
Recurring goals and learning : the impact of successful reward attainment on purchase behavior
Recurring goals and learning : the impact of successful reward attainment on purchase behavior
Joseph nunes, | Association for Consumer Research | 2010 ,
5
How Do We Memorize Prices? A Numerical Cognition Perspective
How Do We Memorize Prices? A Numerical Cognition Perspective
Vanhuele, M., | Association for Consumer Research | 2005 ,
6
Too Close to Quit: The Effect of Reward Fungibility on Consumer Purchase Intentions
Too Close to Quit: The Effect of Reward Fungibility on Consumer Purchase Intentions
Nunes, J. C., | Association for Consumer Research | 2005 ,
7
Brand Extensions of Experiential Goods : Movie Sequel Evaluations
Brand Extensions of Experiential Goods : Movie Sequel Evaluations
Sanjay Sood., | University of Chicago Press | 2006 ,
8
Consumers' Immediate Memory for Prices
Consumers' Immediate Memory for Prices
Marc Vanhuele., | University of Chicago Press | 2006 ,
9
The Endowed Progress Effect : How Artificial Advancement Increases Effort
The Endowed Progress Effect : How Artificial Advancement Increases Effort
Joseph C. Nunes., | University of Chicago Press | 2006 ,
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