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1
Marketing Strategy and Wall Street : Nailing down Marketing's Impact
Marketing Strategy and Wall Street : Nailing down Marketing's Impact
Dominique M. Hanssens, | American Marketing Association | 2009 ,
2
Financial Value of Brands in Mergers and Acquisitions : Is Value in the Eye of the Beholder?
Financial Value of Brands in Mergers and Acquisitions : Is Value in the Eye of the Beholder?
S. Cem Bahadir, | American Marketing Association | 2008 ,
3
Measuring Marketing Productivity: Current Knowledge and Future Directions
Measuring Marketing Productivity: Current Knowledge and Future Directions
Roland T. Rust, | American Marketing Association | 2004 ,
4
The Integrated Networks Model: Explaining Resource Allocations in Network Markets
The Integrated Networks Model: Explaining Resource Allocations in Network Markets
Judy K. Frels, Tasadduq Shervani, | American Marketing Association | 2003 ,
5
Chemical mutagenesis induced two high bone density mouse mutants map to a concordant distal chromosome 4 locus
Chemical mutagenesis induced two high bone density mouse mutants map to a concordant distal chromosome 4 locus
Mohan, S., | Elsevier Inc | 2007 ,
6
mutagenesis screen to identify modifier genes that interact with growth hormone and TGF-β signaling pathways
mutagenesis screen to identify modifier genes that interact with growth hormone and TGF-β signaling pathways
Mohan, S., | Elsevier Inc | 2008 ,
7
Effect of Response Time on Perceptions of Bargaining Outcomes
Effect of Response Time on Perceptions of Bargaining Outcomes
Srivastava, J., | Association for Consumer Research | 2006 ,
8
Effect of Delay on Perceptions of Bargaining Outcomes: Moderating Role of Persuasion Knowledge
Effect of Delay on Perceptions of Bargaining Outcomes: Moderating Role of Persuasion Knowledge
Oza, S, | Association for Consumer Research | 2008 ,
9
Anger in Ultimatum Bargaining: Emotional Outcomes Lead to Irrational Decisions
Anger in Ultimatum Bargaining: Emotional Outcomes Lead to Irrational Decisions
Espinoza, F., | Association for Consumer Research | 2006 ,
10
Does Silence Matter? Effect of Time Taken to Respond on Bargaining Outcomes & Evaluations
Does Silence Matter? Effect of Time Taken to Respond on Bargaining Outcomes & Evaluations
Oza, S. S, | Association for Consumer Research | 2007 ,
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