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1
The Acquisition and Utilization of Information in New Product Alliances : A Strength-of-Ties Perspective
The Acquisition and Utilization of Information in New Product Alliances : A Strength-of-Ties Perspective
Aric Rindfleisch and Christine Moorman, | American Marketing Association | 2001 ,
2
The Safety of Objects: An Examination of Materialism and Brand Connections
The Safety of Objects: An Examination of Materialism and Brand Connections
Rindfleisch, A, | Association for Consumer Research | 2007 ,
3
Nostalgia, Materialism, and Product Preference: An Initial Inquiry
Nostalgia, Materialism, and Product Preference: An Initial Inquiry
Rindfleisch, A., | Association for Consumer Research | 2000 ,
4
Moving Forward on Looking Backward: Advancing Theory and Practice in Nostalgia
Moving Forward on Looking Backward: Advancing Theory and Practice in Nostalgia
Rindfleisch, A., | Association for Consumer Research | 2000 ,
5
Distributor Sharing of Strategic Information with Suppliers
Distributor Sharing of Strategic Information with Suppliers
Gary L. Frazier, | American Marketing Association | 2009 ,
6
Emotional Branding and the Strategic Value of the Doppelgänger Brand Image
Emotional Branding and the Strategic Value of the Doppelgänger Brand Image
Craig J. Thompson, | American Marketing Association | 2006 ,
7
Does Distance Still Matter? Geographic Proximity and New Product Development
Does Distance Still Matter? Geographic Proximity and New Product Development
Shankar Ganesan, | American Marketing Association | 2005 ,
8
Does Television Viewing Promote Materialism? Cultivating American Perceptions of the Good Life
Does Television Viewing Promote Materialism? Cultivating American Perceptions of the Good Life
James E. Burroughs, | Association for Consumer Research | 2002 ,
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