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Does Distance Still Matter? Geographic Proximity and New Product Development
Does Distance Still Matter? Geographic Proximity and New Product Development
상세정보
- 자료유형
- 기사
- ISSN
- 00222429
- 저자명
- Shankar Ganesan
- 서명/저자
- Does Distance Still Matter? Geographic Proximity and New Product Development / Shankar Ganesan , Alan J. Malter and Aric Rindfleisch
- 발행사항
- New York : American Marketing Association, 2005.
- 형태사항
- pp. 44-60
- 주기사항
- Includes Bibliography Reference
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60270986
MARC
008210324s2005 ulk aa eng■022 ▼a00222429
■1001 ▼aShankar Ganesan
■24510▼aDoes Distance Still Matter? Geographic Proximity and New Product Development ▼dShankar Ganesan▼eAlan J. Malter and Aric Rindfleisch
■260 ▼aNew York▼bAmerican Marketing Association▼c2005.
■300 ▼app. 44-60
■500 ▼aIncludes Bibliography Reference
■7001 ▼aAlan J. Malter and Aric Rindfleisch
■773 ▼tJournal of marketing.▼gVol. 69 No. 4 (2005. 10)▼d2005, 10
■856 ▼uhttps://www.jstor.org/stable/30166551
■SIS ▼aS028014▼b60077308▼h8▼s2▼fP
