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1
Gera, S.,
| Blackwell Publishing |
2001
,
2
Gerard J. Tellis,
| American Marketing Association |
2009
,
3
Peter T.L. Popkowski Leszczyc,
| American Marketing Association |
2010
,
4
Joseph Johnson and Gerard J. Tellis,
| American Marketing Association |
2008
,
5
Martin Spann,
| American Marketing Association |
2006
,
6
Ashish Sood,
| American Marketing Association |
2005
,
7
Eric J. Johnson,
| American Marketing Association |
2003
,
8
Rajesh K. Chandy and Gerard J. Tellis,
| American Marketing Association |
2000
,
9
Stefan Stremersch and Gerard J. Tellis,
| American Marketing Association |
2002
,
10
Gerardo Escobar,
| Institute of Electrical and Electronics Engineers |
2004
,
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Автор
- Gerardo Escobar (4+)
- Geraets, W. G. (2+)
- Geraldine R. Henderson (2+)
- Todd Gerarden (2+)
- Burgess, Robin (1+)
Издатель
- American Marketing Association (8+)
- Institute of Electrical and Electronics Engineers (7+)
- Association for Consumer Research (6+)
- American Economic Assn (6+)
- American Accounting Assn (3+)
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