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1
Making Healthful Food Choices : The Influence of Health Claims and Nutrition Information on Consumers’ Evaluations of Packaged Food Products and Restaurant Menu Items
Making Healthful Food Choices : The Influence of Health Claims and Nutrition Information on Consumers’ Evaluations of Packaged Food Products and Restaurant Menu Items
John C. Kozup, | American Marketing Association | 2003 ,
2
The moderating effect of context on consumer evaluations of restaurant Menu Items
The moderating effect of context on consumer evaluations of restaurant Menu Items
Scot Burton, | Association for Consumer Research | 2004 ,
3
Consideration of Future Consequences as a Moderator of Temporal Framing and Regulatory Focus in a Risk Domain
Consideration of Future Consequences as a Moderator of Temporal Framing and Regulatory Focus in a Risk Domain
Kees, J., | Association for Consumer Research | 2007 ,
4
Increasing Persuasion, Reducing Resistance: Maximizing the Efficacy of Persuasive Appeals for Esthetic Product Consumption
Increasing Persuasion, Reducing Resistance: Maximizing the Efficacy of Persuasive Appeals for Esthetic Product Consumption
Kemp, E, | Association for Consumer Research | 2007 ,
5
Collin's Interaction Ritual Theory: Using Interaction Rituals to Conceptualize How Objects Become Sacred Symbols
Collin's Interaction Ritual Theory: Using Interaction Rituals to Conceptualize How Objects Become Sacred Symbols
Huggins, K. A, | Association for Consumer Research | 2007 ,
6
The Effect of Warning Labels on Consumers' Evaluations of War Toys
The Effect of Warning Labels on Consumers' Evaluations of War Toys
Kozup, J. C., | Association for Consumer Research | 2001 ,
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