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1
Anticipating Consumption: The Impact of Expectations on Decision-Making for Healthy Products
Anticipating Consumption: The Impact of Expectations on Decision-Making for Healthy Products
Phillips, D.M., | Association for Consumer Research | 2008 ,
2
Accessibility and Availability: The Role of Prior Preferences in Judgment Formation
Accessibility and Availability: The Role of Prior Preferences in Judgment Formation
Kratcholova, M, | Association for Consumer Research | 2008 ,
3
Formation of Consideration Set and Consumer Decision-Making Process under Brand Extension Signal
Formation of Consideration Set and Consumer Decision-Making Process under Brand Extension Signal
Zhang, Y, | Association for Consumer Research | 2008 ,
4
Construction of Country-Specific, Yet Internationally Comparable Short Form Marketing Scales
Construction of Country-Specific, Yet Internationally Comparable Short Form Marketing Scales
de Jong, M.G, | Association for Consumer Research | 2008 ,
5
Background Goals in the Foreground: The Overriding Effect of Nonconscious Goals on Consumer Choice
Background Goals in the Foreground: The Overriding Effect of Nonconscious Goals on Consumer Choice
Kim, H.J, | Association for Consumer Research | 2008 ,
6
For Those about to Rock: A New Understanding of Adolescent Music Consumption
For Those about to Rock: A New Understanding of Adolescent Music Consumption
Nuttall, P., | Association for Consumer Research | 2008 ,
7
Effect of Goal Salience and Goal Conflict on Typicality: The Case of ``Health Food''
Effect of Goal Salience and Goal Conflict on Typicality: The Case of ``Health Food''
El Dahr, H, | Association for Consumer Research | 2008 ,
8
To Breakup or Make Up? The Psychology of Consumer Forgiveness
To Breakup or Make Up? The Psychology of Consumer Forgiveness
Mogilner, C., | Association for Consumer Research | 2008 ,
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