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1
MAPping the Frontiers : Theoretical Advances in Consumer Research on Memory Affect, and Persuation
MAPping the Frontiers : Theoretical Advances in Consumer Research on Memory Affect, and Persuation
Gita Venkataramani Johar., | University of Chicago Press | 2006 ,
2
Do You Know Me? : Consumer Calibration of Friends' Knowledge
Do You Know Me? : Consumer Calibration of Friends' Knowledge
Andrew D. Gershoff., | University of Chicago Press | 2006 ,
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