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MAPping the Frontiers : Theoretical Advances in Consumer Research on Memory Affect, and Persuation
MAPping the Frontiers : Theoretical Advances in Consumer Research on Memory Affect, and Persuation
상세정보
- 자료유형
- 기사
- ISSN
- 00935301
- 서명/저자
- MAPping the Frontiers : Theoretical Advances in Consumer Research on Memory Affect, and Persuation / Gita Venkataramani Johar. , Durairaj Maheswaran , Laura A. Peracchio.
- 발행사항
- Gainesville : University of Chicago Press, 2006.
- 형태사항
- pp. 139
- 기타저자
- Durairaj Maheswaran
- 기타저자
- Laura A. Peracchio.
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60088591
MARC
008070125s2006 AI a a ENG■022 ▼a00935301
■1001 ▼aGita Venkataramani Johar.
■245 ▼aMAPping the Frontiers▼bTheoretical Advances in Consumer Research on Memory Affect, and Persuation▼dGita Venkataramani Johar.▼eDurairaj Maheswaran▼eLaura A. Peracchio.
■260 ▼aGainesville▼bUniversity of Chicago Press▼c2006.
■300 ▼app. 139
■653 ▼aMAPPING▼aFRONTIERS
■7001 ▼aDurairaj Maheswaran
■7001 ▼aLaura A. Peracchio.
■773 ▼tThe Journal of consumer research.▼gVol. 33 No. 1 (2006. 6)▼d2006, 06
■SIS ▼aS029622▼b60077652▼h8▼s2
