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1
The Evolution of Loyalty Intentions
The Evolution of Loyalty Intentions
Michael D. Johnson, | American Marketing Association | 2006 ,
2
On the Simple Economics of Advertising, Marketing, and Product Design
On the Simple Economics of Advertising, Marketing, and Product Design
Johnson, J. P., | American Economic Assn | 2006 ,
3
Customer loyalty to one service worker : Should it be discouraged?
Customer loyalty to one service worker : Should it be discouraged?
L. L. Bove., | Elsevier | 2006 ,
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