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On the Simple Economics of Advertising, Marketing, and Product Design
On the Simple Economics of Advertising, Marketing, and Product Design
Detailed Information
- 자료유형
- 기사
- ISSN
- 00028282
- 저자명
- Johnson, J. P.
- 서명/저자
- On the Simple Economics of Advertising, Marketing, and Product Design / Johnson, J. P. , Myatt, D. P.
- 발행사항
- Cambridge : American Economic Assn, 2006.
- 형태사항
- pp. 756-784
- 주기사항
- Includes Bibliography
- 기타저자
- Myatt, D. P.
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60229521
MARC
008190718s2006 ai aa eng■022 ▼a00028282
■1001 ▼aJohnson, J. P.
■24510▼aOn the Simple Economics of Advertising, Marketing, and Product Design▼dJohnson, J. P.▼eMyatt, D. P.
■260 ▼aCambridge▼bAmerican Economic Assn▼c2006.
■300 ▼app. 756-784
■500 ▼aIncludes Bibliography
■7001 ▼aMyatt, D. P.
■773 ▼tThe American Economic Review▼gVol. 96 No. 3 (2006. 6)▼d2006, 06
■856 ▼uhttps://www.aeaweb.org/journals/aer
■SIS ▼aS037565▼b60077322▼h8▼s2▼fP
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