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Similarity, Predictive Accuracy and Assumed Similarity Among Dyads: Substantive and Methodological Issues
Similarity, Predictive Accuracy and Assumed Similarity Among Dyads: Substantive and Methodological Issues
Cotte, J., | Association for Consumer Research | 2005 ,
2
How Well Do We Know Each Other? Theory and Method in Dyadic Prediction
How Well Do We Know Each Other? Theory and Method in Dyadic Prediction
Cotte, J., | Association for Consumer Research | 2005 ,
3
Advertisers' Theories of Consumers: Why Use Negative Emotions to Sell?
Advertisers' Theories of Consumers: Why Use Negative Emotions to Sell?
Cotte, J., | Association for Consumer Research | 2005 ,
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