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931
The Affective-Cognitive Model of Stimulus-Based Affect: Individual Differences in Response to the Vividness of Product Descriptions
The Affective-Cognitive Model of Stimulus-Based Affect: Individual Differences in Response to the Vividness of Product Descriptions
Moore, D.J, | Association for Consumer Research | 2008 ,
932
Cultural Differences in Brand Extension Evaluations: The Moderating Role of Functional and Prestige Brand Concepts
Cultural Differences in Brand Extension Evaluations: The Moderating Role of Functional and Prestige Brand Concepts
Monga, A.B, | Association for Consumer Research | 2008 ,
933
A Social Approach to Voter Vengeance
A Social Approach to Voter Vengeance
Bechwati, N.N, | Association for Consumer Research | 2008 ,
934
Dynamic Pricing on the Internet: A Price Framing Approach
Dynamic Pricing on the Internet: A Price Framing Approach
Lee, F, | Association for Consumer Research | 2008 ,
935
Verticalization: The Impact of Channel Strategy on Product Brand Loyalty and the Role of Involvement in the Fashion Industry
Verticalization: The Impact of Channel Strategy on Product Brand Loyalty and the Role of Involvement in the Fashion Industry
Schramm-Klein, H, | Association for Consumer Research | 2008 ,
936
Ownership: How Thought, Effort, Emotion, and Memory Influence the Desirability of Possessions
Ownership: How Thought, Effort, Emotion, and Memory Influence the Desirability of Possessions
Morewedge, C., | Association for Consumer Research | 2008 ,
937
To Breakup or Make Up? The Psychology of Consumer Forgiveness
To Breakup or Make Up? The Psychology of Consumer Forgiveness
Mogilner, C., | Association for Consumer Research | 2008 ,
938
Breaking Behavior Repetition: New Insights on the Role of Habits and Intentions
Breaking Behavior Repetition: New Insights on the Role of Habits and Intentions
Chandon, P, | Association for Consumer Research | 2008 ,
939
Health Communication and Consumer Action: Promise and Pitfalls
Health Communication and Consumer Action: Promise and Pitfalls
Moorman, C, | Association for Consumer Research | 2008 ,
940
Erroneous Lay Theories of Future Affect: Processes and Consequences
Erroneous Lay Theories of Future Affect: Processes and Consequences
Cho, C, | Association for Consumer Research | 2008 ,
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