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81
New Products, Sales Promotions, and Firm Value: The Case of the Automobile Industry
New Products, Sales Promotions, and Firm Value: The Case of the Automobile Industry
Koen Pauwels, | American Marketing Association | 2004 ,
82
The Role of Cognition and Affect in the Formation of Customer Satisfaction: A Dynamic Perspective
The Role of Cognition and Affect in the Formation of Customer Satisfaction: A Dynamic Perspective
Christian Homburg, | American Marketing Association | 2006 ,
83
Do Satisfied Customers Really Pay More? A Study of the Relationship between Customer Satisfaction and Willingness to Pay
Do Satisfied Customers Really Pay More? A Study of the Relationship between Customer Satisfaction and Willingness to Pay
Christian Homburg, | American Marketing Association | 2005 ,
84
Antecedents and Consequences of the Service Climate in Boundary-Spanning Self-Managing Service Teams
Antecedents and Consequences of the Service Climate in Boundary-Spanning Self-Managing Service Teams
Ad De Jong, | American Marketing Association | 2004 ,
85
Teaching Old Brands New Tricks : Retro Branding and the Revival of Brand Meaning
Teaching Old Brands New Tricks : Retro Branding and the Revival of Brand Meaning
Stephen Brown, | American Marketing Association | 2003 ,
86
Making Healthful Food Choices : The Influence of Health Claims and Nutrition Information on Consumers’ Evaluations of Packaged Food Products and Restaurant Menu Items
Making Healthful Food Choices : The Influence of Health Claims and Nutrition Information on Consumers’ Evaluations of Packaged Food Products and Restaurant Menu Items
John C. Kozup, | American Marketing Association | 2003 ,
87
Environmental Impact Evaluation of Concrete
Environmental Impact Evaluation of Concrete
Kenji Kawai, | 한국콘크리트학회 | 2010 ,
88
Building Brand Community
Building Brand Community
James H. McAlexander, | American Marketing Association | 2002 ,
89
The February 28th democracy movement : Korea's first domocratic movement
The February 28th democracy movement : Korea's first domocratic movement
2·28민주화운동기념사업회, 911.0728-이68tt | 영남대학교 | 2020 911.0728-이68tt,
90
수산·해양환경 통계, 2020.
수산·해양환경 통계, 2020.
한국해양수산개발원, 529.059-한16수-R | 한국해양수산개발원 | 2020 529.059-한16수-R,
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