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361
Mood Matching: The Importance of Fit between Moods Elicited by TV Programs and Commercials
Mood Matching: The Importance of Fit between Moods Elicited by TV Programs and Commercials
Lajos J, | Association for Consumer Research | 2011 ,
362
Materialism and Affective Forecasting Error: Implications for Subjective Well-Being
Materialism and Affective Forecasting Error: Implications for Subjective Well-Being
Hernandez M, | Association for Consumer Research | 2011 ,
363
Revealing an Advertising Myth: How Supportive is Editorial Support?
Revealing an Advertising Myth: How Supportive is Editorial Support?
Germelmann C.C, | Association for Consumer Research | 2011 ,
364
Conversations Sell: How Dialogical Judgments and Goals Underpin the Success of Viral Videos
Conversations Sell: How Dialogical Judgments and Goals Underpin the Success of Viral Videos
Yeo T.E.D, | Association for Consumer Research | 2011 ,
365
Improving the Power of Switching Intent to Predict Actual Switching Behavior-A Construal Level Theory Perspective
Improving the Power of Switching Intent to Predict Actual Switching Behavior-A Construal Level Theory Perspective
Hung Y.-c, | Association for Consumer Research | 2011 ,
366
When one culture meets another: The impact of culturally (mis)matched thinking styles on self-regulation
When one culture meets another: The impact of culturally (mis)matched thinking styles on self-regulation
Koo M, | Association for Consumer Research | 2011 ,
367
Is Negative Brand Publicity Always Damaging? The Moderating Role of Power
Is Negative Brand Publicity Always Damaging? The Moderating Role of Power
Norton D.A, | Association for Consumer Research | 2011 ,
368
Framing and Sales Promotions: Understanding the Characteristics of Present and Prospective Consumers
Framing and Sales Promotions: Understanding the Characteristics of Present and Prospective Consumers
Weisstein F.L, | Association for Consumer Research | 2011 ,
369
A Meta-analysis on the Effectiveness of Publicity versus Advertising
A Meta-analysis on the Effectiveness of Publicity versus Advertising
Eisend M, | Association for Consumer Research | 2011 ,
370
Partners, Masters, Friends, and Flings: Exploring the Multiple Roles of Brand Relationships
Partners, Masters, Friends, and Flings: Exploring the Multiple Roles of Brand Relationships
Swaminathan V, | Association for Consumer Research | 2011 ,
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Addiction Research
Taylor & Francis Ltd [, ]
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Addiction Research & Theory
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Adultspan: Theory Research & Practice
American Counseling Association [, ]
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African Diaspora Journal of Mathematics
Mathematical Research Publishers (MRP) [, ]
5
Agricultural Research
US Department of Agriculture [, ]
6
Agronomy Series of Scientific Research / Lucrari Stiintifice Seria Agronomie
University of Agricultural Sciences & Veterinary Medicine of Iasi [, ]
7
AICR Science Now
American Institute for Cancer Research [, ]
8
Alcohol Health & Research World
National Institute on Alcohol Abuse & Alcoholism [, ]
9
Alcohol Health & Research World
National Institute on Alcohol Abuse & Alcoholism [, ]
10
Alcohol Research & Health
National Institute on Alcohol Abuse & Alcoholism [, ]
11
Alcohol Research & Health
National Institute on Alcohol Abuse & Alcoholism [, ]
12
Alcohol Research: Current Reviews
National Institute on Alcohol Abuse & Alcoholism [, ]
13
Alcohol Research: Current Reviews
National Institute on Alcohol Abuse & Alcoholism [, ]
14
Alternative Medicine Review
Thorne Research Inc [, ]
15
Alternative Medicine Review
Thorne Research Inc [, ]
16
American Indian & Alaska Native Mental Health Research: The Journal of the National Center
University of Colorado Health Sciences Center [, ]
17
American Journal of Blood Research
e-Century Publishing Corporation [, ]
18
American Journal of Cancer Research
e-Century Publishing Corporation [, ]
19
American Schools of Oriental Research Newsletter
American Schools of Oriental Research [, ]
20
American Scientist
Sigma Xi Science Research Society [, ]