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341
Bounded Defensive: Advertising Deception, Deception Knowledge, and Meta-cognitive Expectancies
Bounded Defensive: Advertising Deception, Deception Knowledge, and Meta-cognitive Expectancies
Xie G.-X, | Association for Consumer Research | 2011 ,
342
``I Have a Feeling It Will Turn Out Fine'': How Social and Emotional Factors Affect Risk Perception
``I Have a Feeling It Will Turn Out Fine'': How Social and Emotional Factors Affect Risk Perception
Kim S, | Association for Consumer Research | 2011 ,
343
Squeezing a Dry Towel: Reducing Consumers' Optimistic Prediction Biases
Squeezing a Dry Towel: Reducing Consumers' Optimistic Prediction Biases
Min K.S, | Association for Consumer Research | 2011 ,
344
How Does Construal Level Influence Donations to Individuals and Organizations
How Does Construal Level Influence Donations to Individuals and Organizations
Ein-Gar D, | Association for Consumer Research | 2011 ,
345
Flocks, Herds, and Families: The Influence of Victim-Unitization on Charitable Giving
Flocks, Herds, and Families: The Influence of Victim-Unitization on Charitable Giving
Burson K, | Association for Consumer Research | 2011 ,
346
Come Closer: Anthropomorphized Products as Intimate Companions
Come Closer: Anthropomorphized Products as Intimate Companions
Valenzuela A, | Association for Consumer Research | 2011 ,
347
The Effect of Construal Matching on Consumers' Evaluative Judgments
The Effect of Construal Matching on Consumers' Evaluative Judgments
Wong S.Y.N, | Association for Consumer Research | 2011 ,
348
The Role of Perceived Review Credibility in the Context of Brand Equity Dilution Through Negative Product Reviews on the Internet
The Role of Perceived Review Credibility in the Context of Brand Equity Dilution Through Negative Product Reviews on the Internet
Bambauer-Sachse S, | Association for Consumer Research | 2011 ,
349
In (or out of) Control: The Effect of Perceived Influence on Consumer Behavior, Decisions, and Satisfaction
In (or out of) Control: The Effect of Perceived Influence on Consumer Behavior, Decisions, and Satisfaction
Botti S, | Association for Consumer Research | 2011 ,
350
You Save, I Save, You Spend, I Spend: The Moderating Role of Deliberative Mindsets on Mental Budgeting by Social Comparison
You Save, I Save, You Spend, I Spend: The Moderating Role of Deliberative Mindsets on Mental Budgeting by Social Comparison
Stilley K, | Association for Consumer Research | 2011 ,
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