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21
Location, Location, Location: The Relative Roles of Virtual Location, Online Word-of-Mouth (eWOM) and Advertising in the New-Product Adoption Process
Location, Location, Location: The Relative Roles of Virtual Location, Online Word-of-Mouth (eWOM) and Advertising in the New-Product Adoption Process
Sussan, F., | Association for Consumer Research | 2006 ,
22
Proximity to or Progress toward Receiving a Telephone Service? An Experimental Investigation of Customer Reactions to Features of Telephone Auditory Messages
Proximity to or Progress toward Receiving a Telephone Service? An Experimental Investigation of Customer Reactions to Features of Telephone Auditory Messages
Weiss, L, | Association for Consumer Research | 2008 ,
23
Self-Gifting vs. Gifting to Others: An Examination of Psychological Orientation Differences in the Domain of Gift Giving
Self-Gifting vs. Gifting to Others: An Examination of Psychological Orientation Differences in the Domain of Gift Giving
Weisfeld-Spolter, S., | Association for Consumer Research | 2006 ,
24
Dimensions of Attitude Towards A Sales Promotion Offer
Dimensions of Attitude Towards A Sales Promotion Offer
Thakkar, M, | Association for Consumer Research | 2007 ,
25
A Designer is Only as Good as a Star Who Wears Her Clothes: Examining the Roles of Opinion Leaders using the Persuasion Knowledge Model
A Designer is Only as Good as a Star Who Wears Her Clothes: Examining the Roles of Opinion Leaders using the Persuasion Knowledge Model
Weisfeld-Spolter, S, | Association for Consumer Research | 2007 ,
26
I Self Gift Therefore I am: An Examination of Self-construal and Consumers Attitudes Towards Self-gifting
I Self Gift Therefore I am: An Examination of Self-construal and Consumers Attitudes Towards Self-gifting
Weisfeld-Spolter, S, | Association for Consumer Research | 2007 ,
27
The Self-Concept from Near and Far: Psychological Distance and the Consumer Self
The Self-Concept from Near and Far: Psychological Distance and the Consumer Self
Weiss L, | Association for Consumer Research | 2011 ,
28
Framing and Sales Promotions: Understanding the Characteristics of Present and Prospective Consumers
Framing and Sales Promotions: Understanding the Characteristics of Present and Prospective Consumers
Weisstein F.L, | Association for Consumer Research | 2011 ,
29
Consumer Reaction to Different Pricing Formats: A Study of the Residential Electricity Supply Industry
Consumer Reaction to Different Pricing Formats: A Study of the Residential Electricity Supply Industry
Weiss, J., | Association for Consumer Research | 2000 ,
30
Inter-Asset Differences in Effective Estate-Tax Burdens
Inter-Asset Differences in Effective Estate-Tax Burdens
James M. Poterba, | American Economic Assn | 2003 ,
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