본문

  1. Home
200 Results: 0.99 sec.
RSS 
다국어입력
 상세검색
 신착검색
선택출력 선택엑셀내보내기
21
The Long-Term Stock Market Valuation of Customer Satisfaction
The Long-Term Stock Market Valuation of Customer Satisfaction
Lerzan Aksoy, | American Marketing Association | 2008 ,
22
Customer Participation and the Trade-Off between New Product Innovativeness and Speed to Market
Customer Participation and the Trade-Off between New Product Innovativeness and Speed to Market
Eric (Er) Fang, | American Marketing Association | 2008 ,
23
Interfirm Relational Drivers of Customer Value
Interfirm Relational Drivers of Customer Value
Robert W. Palmatier, | American Marketing Association | 2008 ,
24
The Fruits of Legitimacy : Why Some New Ventures Gain More from Innovation than Others
The Fruits of Legitimacy : Why Some New Ventures Gain More from Innovation than Others
Raghunath Singh Rao, | American Marketing Association | 2008 ,
25
When Intelligence Is (Dys)Functional for Achieving Sales Performance : Frank D. Belschak, Arnold B. Bakker and Bart Dietz
When Intelligence Is (Dys)Functional for Achieving Sales Performance : Frank D. Belschak, Arnold B. Bakker and Bart Dietz
Willem J. Verbeke, | American Marketing Association | 2008 ,
26
Satisfaction, Complaint, and the Stock Value Gap
Satisfaction, Complaint, and the Stock Value Gap
Xueming Luo and Christian Homburg, | American Marketing Association | 2008 ,
27
When Does Guanxi Matter? Issues of Capitalization and Its Dark Sides
When Does Guanxi Matter? Issues of Capitalization and Its Dark Sides
Flora F. Gu, | American Marketing Association | 2008 ,
28
The Relative Impact of Marketing, Research-and-Development, and Operations Capabilities on Firm Performance
The Relative Impact of Marketing, Research-and-Development, and Operations Capabilities on Firm Performance
Alexander Krasnikov and Satish Jayachandran, | American Marketing Association | 2008 ,
29
Segmented Switchers and Retailer Pricing Strategies
Segmented Switchers and Retailer Pricing Strategies
Cenk Koçaş and Jonathan D. Bohlmann, | American Marketing Association | 2008 ,
30
Negative Spillover in Brand Portfolios : Exploring the Antecedents of Asymmetric Effects
Negative Spillover in Brand Portfolios : Exploring the Antecedents of Asymmetric Effects
Jing Lei, | American Marketing Association | 2008 ,
처음이전12345678910이후마지막