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241
The Impact of Price Sequences on Preference and Choice
The Impact of Price Sequences on Preference and Choice
Dolansky, E, | Association for Consumer Research | 2008 ,
242
The Effects of Contextual Prices on Consumers' Price Evaluation: A Test of Alternative Reference Price Models
The Effects of Contextual Prices on Consumers' Price Evaluation: A Test of Alternative Reference Price Models
Suk, K, | Association for Consumer Research | 2008 ,
243
Dynamic Pricing on the Internet: A Price Framing Approach
Dynamic Pricing on the Internet: A Price Framing Approach
Lee, F, | Association for Consumer Research | 2008 ,
244
Too Old to Choose? The Effects of Age and Age Related Constructs on Consumer Decision Making
Too Old to Choose? The Effects of Age and Age Related Constructs on Consumer Decision Making
Evanschitzky, H, | Association for Consumer Research | 2008 ,
245
For Those about to Rock: A New Understanding of Adolescent Music Consumption
For Those about to Rock: A New Understanding of Adolescent Music Consumption
Nuttall, P., | Association for Consumer Research | 2008 ,
246
How Third-party Organization (TPO) Endorsement Advertising Works: Do Consumers Perceive TPO Endorsement As Signals of Quality?
How Third-party Organization (TPO) Endorsement Advertising Works: Do Consumers Perceive TPO Endorsement As Signals of Quality?
Feng, J, | Association for Consumer Research | 2008 ,
247
Balance and Word-of-Mouth Communication: A Signed Digraph Analysis of Consumers' Cognitive Networks
Balance and Word-of-Mouth Communication: A Signed Digraph Analysis of Consumers' Cognitive Networks
Wojnicki, A, | Association for Consumer Research | 2008 ,
248
Visual Velocity: Content Font Effects and Incidental Online Ad Exposure
Visual Velocity: Content Font Effects and Incidental Online Ad Exposure
Baraggioli, F, | Association for Consumer Research | 2008 ,
249
Conditioning Implicit and Explicit Brand Attitudes Using Celebrity Affiliates
Conditioning Implicit and Explicit Brand Attitudes Using Celebrity Affiliates
Ewing, D.R, | Association for Consumer Research | 2008 ,
250
The Antecedents of the Consumer Complaining Behavior (CCB)
The Antecedents of the Consumer Complaining Behavior (CCB)
von der Heyde Fernandes, D, | Association for Consumer Research | 2008 ,
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