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211
The ``Sticky Choice'' Bias in Sequential Decision-Making
The ``Sticky Choice'' Bias in Sequential Decision-Making
Brough, A, | Association for Consumer Research | 2008 ,
212
When Do Consumers Prefer More Choice? Moderating Effects of Regulatory Focus
When Do Consumers Prefer More Choice? Moderating Effects of Regulatory Focus
Bodur, H.O, | Association for Consumer Research | 2008 ,
213
The Impact of Regulatory Focus on Brand Choice and Category-Brand Associations
The Impact of Regulatory Focus on Brand Choice and Category-Brand Associations
Florack, A., | Association for Consumer Research | 2006 ,
214
How Affect Influences Choice: An Investigation of the Comparison Processes
How Affect Influences Choice: An Investigation of the Comparison Processes
Yeung, C. W. M., | Association for Consumer Research | 2006 ,
215
The Effects of Line Extensions Up and Down in Quality on Initial Choice and Subsequent Switching Tendencies
The Effects of Line Extensions Up and Down in Quality on Initial Choice and Subsequent Switching Tendencies
Heath, T., | Association for Consumer Research | 2006 ,
216
Background Goals in the Foreground: The Overriding Effect of Nonconscious Goals on Consumer Choice
Background Goals in the Foreground: The Overriding Effect of Nonconscious Goals on Consumer Choice
Kim, H.J, | Association for Consumer Research | 2008 ,
217
The Impact of Price Sequences on Preference and Choice
The Impact of Price Sequences on Preference and Choice
Dolansky, E, | Association for Consumer Research | 2008 ,
218
Dazed and Confused by Choice: Antecedents and Consequences of Consumers' Desire for Choice Freedom
Dazed and Confused by Choice: Antecedents and Consequences of Consumers' Desire for Choice Freedom
Botti, S, | Association for Consumer Research | 2008 ,
219
The Best Offense is a Good Defense: Consumers' Defense-Motivated Strategies and their Effects on Memory, Choice, Preferences and Tastes
The Best Offense is a Good Defense: Consumers' Defense-Motivated Strategies and their Effects on Memory, Choice, Preferences and Tastes
Zemborain, M., | Association for Consumer Research | 2008 ,
220
韓國人と香港人における日本語閉鎖音の認知構造に關する考察
韓國人と香港人における日本語閉鎖音の認知構造に關する考察
최현철 ( Hyun Choel Choi ), | 한국일어일문학회 | 2004 ,
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