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11
Understanding Service Retention within and across Cohorts Using Limited Information
Understanding Service Retention within and across Cohorts Using Limited Information
David A. Schweidel, | American Marketing Association | 2008 ,
12
Managing Distributors' Changing Motivations over the Course of a Joint Sales Program (pp. 32-47)
Managing Distributors' Changing Motivations over the Course of a Joint Sales Program (pp. 32-47)
Flora F. Gu, | American Marketing Association | 2010 ,
13
Getting Marketers to Invest in Firm-Specific Capital
Getting Marketers to Invest in Firm-Specific Capital
David A. Griffith, | American Marketing Association | 2007 ,
14
Job Satisfaction, Job Performance, and Effort: A Reexamination Using Agency Theory
Job Satisfaction, Job Performance, and Effort: A Reexamination Using Agency Theory
Markus Christen, | American Marketing Association | 2006 ,
15
Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations
Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations
Kevin Zheng Zhou, | American Marketing Association | 2005 ,
16
The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations
The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations
Kevin Zheng Zhou, | American Marketing Association | 2005 ,
17
Mass-Communicated Prediction Requests : Practical Application and a Cognitive Dissonance Explanation for Self-Prophecy
Mass-Communicated Prediction Requests : Practical Application and a Cognitive Dissonance Explanation for Self-Prophecy
Eric R. Spangenberg, | American Marketing Association | 2003 ,
18
Grocery Price Setting and Quantity Surcharges
Grocery Price Setting and Quantity Surcharges
David E. Sprott, | American Marketing Association | 2003 ,
19
Getting Published: Reflections of an Old Editor
Getting Published: Reflections of an Old Editor
David W. Stewart, | American Marketing Association | 2002 ,
20
An Instrumentation System Applied to Formation Flight
An Instrumentation System Applied to Formation Flight
Walton R. Williamson, | Institute of Electrical and Electronics Engineers | 2007 ,
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