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11
Managing Distributors' Changing Motivations over the Course of a Joint Sales Program (pp. 32-47)
Managing Distributors' Changing Motivations over the Course of a Joint Sales Program (pp. 32-47)
Flora F. Gu, | American Marketing Association | 2010 ,
12
Advertising, Research and Development, and Systematic Risk of the Firm
Advertising, Research and Development, and Systematic Risk of the Firm
Leigh McAlister, | American Marketing Association | 2007 ,
13
Product Complements and Substitutes in the Real World : The Relevance of “Other Products”
Product Complements and Substitutes in the Real World : The Relevance of “Other Products”
Allan D. Shocker, | American Marketing Association | 2004 ,
14
Strategic Foretelling: Communication-Based Antecedents of a Firm's Propensity to Preannounce
Strategic Foretelling: Communication-Based Antecedents of a Firm's Propensity to Preannounce
Roger J. Calantone, | American Marketing Association | 2000 ,
15
Entry Barriers : A Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective
Entry Barriers : A Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective
Jin K. Han, | American Marketing Association | 2001 ,
16
Shaking Table Test of Nonseismic-Designed Wall-type Structures
Shaking Table Test of Nonseismic-Designed Wall-type Structures
Lan Chung, | 한국지진공학회 | 2006 ,
17
Seismic Design and Construction of Pile-Bents in Incheon Bridge Viaduct by AASHTO LRFD Approach
Seismic Design and Construction of Pile-Bents in Incheon Bridge Viaduct by AASHTO LRFD Approach
Hyun-Yang Shin, | 한국지진공학회 | 2006 ,
18
Experimental and Numerical Study of Effects of PZ Strength on Cyclic Performance of RBS Steel Moment Connections
Experimental and Numerical Study of Effects of PZ Strength on Cyclic Performance of RBS Steel Moment Connections
Cheol-Ho Lee, | 한국지진공학회 | 2006 ,
19
Verification of Similitude Law in 1-g Shaking Table Tests of Geotechnical Structures
Verification of Similitude Law in 1-g Shaking Table Tests of Geotechnical Structures
Sung-Ryul Kim, | 한국지진공학회 | 2006 ,
20
Development of Site Classification System and Modification of Design Response Spectra ConsideringGeotechnical Characteristics in Korea
Development of Site Classification System and Modification of Design Response Spectra ConsideringGeotechnical Characteristics in Korea
Dong-Soo Kim, | 한국지진공학회 | 2006 ,
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