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121
Brands as Signals: A Cross-Country Validation Study
Brands as Signals: A Cross-Country Validation Study
Tülin Erdem, | American Marketing Association | 2006 ,
122
Market Pioneer and Early Follower Survival Risks: A Contingency Analysis of Really New versus Incrementally New Product-Markets
Market Pioneer and Early Follower Survival Risks: A Contingency Analysis of Really New versus Incrementally New Product-Markets
Sungwook Min, | American Marketing Association | 2006 ,
123
Customer Satisfaction and Stock Prices: High Returns, Low Risk
Customer Satisfaction and Stock Prices: High Returns, Low Risk
Claes Fornell, | American Marketing Association | 2006 ,
124
Balancing Acquisition and Retention Resources to Maximize Customer Profitability
Balancing Acquisition and Retention Resources to Maximize Customer Profitability
Werner Reinartz, | American Marketing Association | 2005 ,
125
Determinants of Customers' Responses to Customized Offers: Conceptual Framework and Research Propositions
Determinants of Customers' Responses to Customized Offers: Conceptual Framework and Research Propositions
Itamar Simonson, | American Marketing Association | 2005 ,
126
Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies
Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies
Matthew L. Meuter, | American Marketing Association | 2005 ,
127
Market Orientation: A Meta-Analytic Review and Assessment of Its Antecedents and Impact on Performance
Market Orientation: A Meta-Analytic Review and Assessment of Its Antecedents and Impact on Performance
Ahmet H. Kirca, | American Marketing Association | 2005 ,
128
Customer Satisfaction, Cash Flow, and Shareholder Value
Customer Satisfaction, Cash Flow, and Shareholder Value
Thomas S. Gruca, | American Marketing Association | 2005 ,
129
The Performance Implications of Fit among Business Strategy, Marketing Organization Structure, and Strategic Behavior
The Performance Implications of Fit among Business Strategy, Marketing Organization Structure, and Strategic Behavior
Eric M. Olson, | American Marketing Association | 2005 ,
130
Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study
Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study
Yakov Bart, | American Marketing Association | 2005 ,
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2000 International Congress on Exercise Nutrition
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2004년도 하계학술세미나 및 Workshop
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2004 The Costume Culture Association International Conference
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2009 International Workshop
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21C F.A VISION
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98 International symposium
한국환경농학회 [농업·농학, ]
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AAACN Viewpoint
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AACN News
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AANA Journal
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AAOHN Journal
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