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Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study
Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study
상세정보
- 자료유형
- 기사
- ISSN
- 00222429
- 저자명
- Yakov Bart
- 서명/저자
- Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study / Yakov Bart , Venkatesh Shankar, Fareena Sultan and Glen L. Urban
- 발행사항
- New York : American Marketing Association, 2005.
- 형태사항
- pp. 133-152
- 주기사항
- Includes Bibliography Reference
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60270991
MARC
008210324s2005 ulk aa eng■022 ▼a00222429
■1001 ▼aYakov Bart
■24510▼aAre the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study ▼dYakov Bart▼eVenkatesh Shankar, Fareena Sultan and Glen L. Urban
■260 ▼aNew York▼bAmerican Marketing Association▼c2005.
■300 ▼app. 133-152
■500 ▼aIncludes Bibliography Reference
■7001 ▼aVenkatesh Shankar, Fareena Sultan and Glen L. Urban
■773 ▼tJournal of marketing.▼gVol. 69 No. 4 (2005. 10)▼d2005, 10
■856 ▼uhttps://www.jstor.org/stable/30166556
■SIS ▼aS028014▼b60077308▼h8▼s2▼fP
