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191
Customer Equity : An Integral Part of Financial Reporting
Customer Equity : An Integral Part of Financial Reporting
Thorsten Wiesel, | American Marketing Association | 2008 ,
192
Return on Interactivity: The Impact of Online Agents on Newcomer Adjustment
Return on Interactivity: The Impact of Online Agents on Newcomer Adjustment
Clemens F. Köhler, | American Marketing Association | 2011 ,
193
Performance Implications of Mismatched Governance Regimes Across External and Internal Relationships
Performance Implications of Mismatched Governance Regimes Across External and Internal Relationships
Alok Kumar, | American Marketing Association | 2011 ,
194
The Stopping Power of Advertising: Measures and Effects of Visual Complexity
The Stopping Power of Advertising: Measures and Effects of Visual Complexity
Rik Pieters, | American Marketing Association | 2010 ,
195
Managing Distributors' Changing Motivations over the Course of a Joint Sales Program (pp. 32-47)
Managing Distributors' Changing Motivations over the Course of a Joint Sales Program (pp. 32-47)
Flora F. Gu, | American Marketing Association | 2010 ,
196
The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference
The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference
Michael G. Luchs, | American Marketing Association | 2010 ,
197
Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers
Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers
C. Whan Park, | American Marketing Association | 2010 ,
198
Customer Satisfaction and Shareholder Value
Customer Satisfaction and Shareholder Value
Eugene W. Anderson, | American Marketing Association | 2004 ,
199
Impression Management Using Typeface Design
Impression Management Using Typeface Design
Pamela W. Henderson, | American Marketing Association | 2004 ,
200
Geographic Patterns in Customer Service and Satisfaction: An Empirical Investigation
Geographic Patterns in Customer Service and Satisfaction: An Empirical Investigation
Vikas Mittal, | American Marketing Association | 2004 ,
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AAACN Viewpoint
American Academy of Ambulatory Care Nursing [, ]
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American Journal of Criminal Law
University of Texas at Austin School of Law Publications [, ]
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Blackwell Publishing Limited [, ]
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Chronicles of Young Scientists
Medknow Publications & Media Pvt. Ltd. [, ]
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IETE Journal of Research
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IETE Technical Review
Medknow Publications & Media Pvt. Ltd. [, ]
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Indian Journal of Cancer
Medknow Publications [, ]
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Indian Journal of Medical Microbiology
Medknow Publications [, ]
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Indian Journal of Medical Sciences
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Indian Journal of Ophthalmology
Medknow Publications [, ]
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Indian Journal of Palliative Care
Medknow Publications [, ]
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Indian Journal of Pathology & Microbiology
Medknow Publications & Media Pvt. Ltd. [, ]
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Indian Journal of Plastic Surgery
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Indian Journal of Surgery
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Neurology India
Medknow Publications [, ]