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15 Results:UU:VOL382011 PP:ASSOCIATION FOR CONSUMER RESEARCH 0.203 sec.
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1
The Rebound of the Forgone Alternative
The Rebound of the Forgone Alternative
Arens Z, | Association for Consumer Research | 2011 ,
2
Forget Negotiation: The Non-Dialectical Model of Identity Project by Extreme Sports Participants
Forget Negotiation: The Non-Dialectical Model of Identity Project by Extreme Sports Participants
Hong S, | Association for Consumer Research | 2011 ,
3
Exploring Consumer Forgiveness In Service Failures
Exploring Consumer Forgiveness In Service Failures
Tsarenko Y, | Association for Consumer Research | 2011 ,
4
Can Biases About the Future Push Consumers to Act? Effects of Affective Forecasting on Consumer Procrastination
Can Biases About the Future Push Consumers to Act? Effects of Affective Forecasting on Consumer Procrastination
Lin L, | Association for Consumer Research | 2011 ,
5
Gender Differences in Responses to Form and Function
Gender Differences in Responses to Form and Function
Liang J, | Association for Consumer Research | 2011 ,
6
On the Psychology of Affective Forecasting: Inconsistency, Anticedents, and Consequences
On the Psychology of Affective Forecasting: Inconsistency, Anticedents, and Consequences
Tsai C, | Association for Consumer Research | 2011 ,
7
Are Bad Reviews Stronger than Good? Asymmetric Negativity Biases in the Formation of Online Consumer Trust
Are Bad Reviews Stronger than Good? Asymmetric Negativity Biases in the Formation of Online Consumer Trust
Yin D, | Association for Consumer Research | 2011 ,
8
Do Foreign Brand Preferences Lead to Counterfeiting? Cross-Country Insights
Do Foreign Brand Preferences Lead to Counterfeiting? Cross-Country Insights
Swoboda B, | Association for Consumer Research | 2011 ,
9
Mortality Salience and Foreign Product Evaluation: An Important Moderator
Mortality Salience and Foreign Product Evaluation: An Important Moderator
Mulder M, | Association for Consumer Research | 2011 ,
10
Is a Diamond Really Forever? Effects of Lay Theories of Love on Responses to Romance Appeals in Advertising
Is a Diamond Really Forever? Effects of Lay Theories of Love on Responses to Romance Appeals in Advertising
Huang L, | Association for Consumer Research | 2011 ,
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