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1
Audience-Oriented Approach to Crisis Communication: A Study of Hong Kong Consumers' Evaluation of an Organizational Crisis
Audience-Oriented Approach to Crisis Communication: A Study of Hong Kong Consumers' Evaluation of an Organizational Crisis
Lee, B. K., | SAGE PERIODICALS Inc | 2004 ,
2
The Third-Person Effect and Its Influence on Behavioral Outcomes in a Product Advertising Context: The Case of Direct-to-Consumer Prescription Drug Advertising
The Third-Person Effect and Its Influence on Behavioral Outcomes in a Product Advertising Context: The Case of Direct-to-Consumer Prescription Drug Advertising
Huh, J., | SAGE PERIODICALS Inc | 2004 ,
3
Orienting Response and Memory for Web Advertisements: Exploring Effects of Pop-Up Window and Animation
Orienting Response and Memory for Web Advertisements: Exploring Effects of Pop-Up Window and Animation
Diao, F., | SAGE PERIODICALS Inc | 2004 ,
4
A Signal Detection Analysis of Audio/Video Redundancy Effects in Television News Video
A Signal Detection Analysis of Audio/Video Redundancy Effects in Television News Video
Fox, J. R., | SAGE PERIODICALS Inc | 2004 ,
5
Sex Differences in Video Game Play: A Communication-Based Explanation
Sex Differences in Video Game Play: A Communication-Based Explanation
Lucas, K., | SAGE PERIODICALS Inc | 2004 ,
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