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Explicit and implicit catalysts of consumer resistance : The effects of animosity, cultural salience and country-of-origin on subsequent choice
Explicit and implicit catalysts of consumer resistance : The effects of animosity, cultural salience and country-of-origin on subsequent choice
D. W. Russell., | Elsevier | 2006 ,
2
Consumer attitudes toward marketplace globalization : Structure, antecedents and consequences
Consumer attitudes toward marketplace globalization : Structure, antecedents and consequences
D. L. Alden., | Elsevier | 2006 ,
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