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1
It's Not Just the Speed that Counts: Perceived Evaluation Duration and Attitude Certainty
It's Not Just the Speed that Counts: Perceived Evaluation Duration and Attitude Certainty
Zakary Tormala, | Association for Consumer Research | 2010 ,
2
"Think' Versus "Feel" Framing Effects in Persuasion
"Think' Versus "Feel" Framing Effects in Persuasion
Nicole Mayer, | Association for Consumer Research | 2010 ,
3
The Dynamic Effect of Source Certainty on consumer Involvement and Persuasion
The Dynamic Effect of Source Certainty on consumer Involvement and Persuasion
Uma R. Karmarker, | Association for Consumer Research | 2010 ,
4
Fragile enhancement of attitudes and intentions following difficult choices
Fragile enhancement of attitudes and intentions following difficult choices
Ad litt, | Association for Consumer Research | 2010 ,
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