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시장중심 경영 : '신' 마케팅 컨셉의 적용
시장중심 경영 : '신' 마케팅 컨셉의 적용
Webster, Frederick E., 326.18-W377시 | 석정 | 1998 326.18-W377시,
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Marketing Renaissance: Opportunities and Imperatives for Improving Marketing Thought, Practice, and Infrastructure
Marketing Renaissance: Opportunities and Imperatives for Improving Marketing Thought, Practice, and Infrastructure
Stephen W. Brown, | American Marketing Association | 2005 ,
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