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1
Is Abercrombie Making Me Arrogant? The Impact of Brand Personality Traits on Post-Consumption Behavior
Is Abercrombie Making Me Arrogant? The Impact of Brand Personality Traits on Post-Consumption Behavior
Trabold L, | Association for Consumer Research | 2011 ,
2
Communication Strategies for Scaling Health-Focused Social Entrepreneurial Organizations
Communication Strategies for Scaling Health-Focused Social Entrepreneurial Organizations
Paul N. Bloom, | Association for Consumer Research | 2010 ,
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