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1
Marketing Renaissance: Opportunities and Imperatives for Improving Marketing Thought, Practice, and Infrastructure
Marketing Renaissance: Opportunities and Imperatives for Improving Marketing Thought, Practice, and Infrastructure
Stephen W. Brown, | American Marketing Association | 2005 ,
2
Consumers' Perceptions of Pricing Unfairness
Consumers' Perceptions of Pricing Unfairness
Bechwati, N. N., | Association for Consumer Research | 2005 ,
3
빅3 법칙
빅3 법칙
세스, 잭디시., 326.184-세'57비 | 북21:21세기북스 | 2002 326.184-세'57비,
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