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1
Achieving Marketing Objectives through Social Sponsorships
Achieving Marketing Objectives through Social Sponsorships
Carolyn J. Simmons, | American Marketing Association | 2006 ,
2
Brand Dilution: When Do New Brands Hurt Existing Brands?
Brand Dilution: When Do New Brands Hurt Existing Brands?
Chris Pullig, | American Marketing Association | 2006 ,
3
Osteopenia and impaired fracture healing in aged EP4 receptor knockout mice
Osteopenia and impaired fracture healing in aged EP4 receptor knockout mice
Li, M., | Elsevier Inc | 2005 ,
4
Are crowds wise when predicting against point spreads? It depends on how you ask
Are crowds wise when predicting against point spreads? It depends on how you ask
Joseph simmons, | Association for Consumer Research | 2010 ,
5
Advances in Understanding Consumers' Price Sensitivity
Advances in Understanding Consumers' Price Sensitivity
Simmons, J., | Association for Consumer Research | 2007 ,
6
Favored Favorites: Inequalities in Equivalent Outcomes
Favored Favorites: Inequalities in Equivalent Outcomes
Nelson, L. D., | Association for Consumer Research | 2005 ,
7
Not All Sponsors Are Created Equal
Not All Sponsors Are Created Equal
Becker-Olsen, K. L., | Association for Consumer Research | 2005 ,
8
Developing a Dissertation Idea
Developing a Dissertation Idea
Andrade E.B, | Association for Consumer Research | 2011 ,
9
When Do Social Sponsorships Enhance Or Dilute Equity? Fit, Message Source, and the Persistence of Effects
When Do Social Sponsorships Enhance Or Dilute Equity? Fit, Message Source, and the Persistence of Effects
Karen Becker-Olsen, | Association for Consumer Research | 2002 ,
10
Recalling Events: Examples as Cues in Behavioral Questions
Recalling Events: Examples as Cues in Behavioral Questions
Simmons, C., | Association for Consumer Research | 2001 ,
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