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1
The Role of Cultural Cognition in the Use of Contextual Cues in Product Quality Judgmen
The Role of Cultural Cognition in the Use of Contextual Cues in Product Quality Judgmen
K. Lee, | Association for Consumer Research | 2004 ,
2
The Influence of Cultural Thinking Styles on Evaluative Processes
The Influence of Cultural Thinking Styles on Evaluative Processes
K. Lee, | Association for Consumer Research | 2004 ,
3
What is the Relation Between Culture and Desirable Responding?
What is the Relation Between Culture and Desirable Responding?
A.K. Lalwani, | Association for Consumer Research | 2004 ,
4
When one culture meets another: The impact of culturally (mis)matched thinking styles on self-regulation
When one culture meets another: The impact of culturally (mis)matched thinking styles on self-regulation
Koo M, | Association for Consumer Research | 2011 ,
5
Westernization of Cultural Values in Korean Advertising: A Longitudinal Content Analysis of Magazine Ads from 1968-1998
Westernization of Cultural Values in Korean Advertising: A Longitudinal Content Analysis of Magazine Ads from 1968-1998
Han, S., | Association for Consumer Research | 2005 ,
6
When one culture meets another: The impact of culturally (mis)matched thinking styles on self-regulation
When one culture meets another: The impact of culturally (mis)matched thinking styles on self-regulation
Koo M, | Association for Consumer Research | 2011 ,
7
Cultural Values Reflected in Chinese and U.S. Advertisements: Examining the Moderating Role of Media Type and Product Characteristics
Cultural Values Reflected in Chinese and U.S. Advertisements: Examining the Moderating Role of Media Type and Product Characteristics
Zhang, J., | Association for Consumer Research | 2003 ,
8
Special Session Summary Beyond Broad Cross-Cultural Classifications: Implications For Understanding Consumer Responses
Special Session Summary Beyond Broad Cross-Cultural Classifications: Implications For Understanding Consumer Responses
Sharon Shavitt, | Association for Consumer Research | 2002 ,
9
A Cross-National Examination of Horizontal and Vertical Individualism and Collectivism Measurement and Impact on Consumer Decision-Making
A Cross-National Examination of Horizontal and Vertical Individualism and Collectivism Measurement and Impact on Consumer Decision-Making
Sivadas, E., | Association for Consumer Research | 2001 ,
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